If you are a lawyer, you obviously know what your law office is like. You're there practically every day, right? You don't necessarily understand why prospective clients are nervous about meeting in person because you know there's nothing to worry about. However, it's important to place yourself in their shoes so that you're really able to understand where they are coming from.
There's a good chance they have never stepped foot in a law office before. They are usually normal, everyday people who had some bad luck and are just now acknowledging that they need legal help. They know nothing about the law except what they have seen on courtroom drama television shows, and everything about taking legal action seems expensive and scary.
See what we mean? You'd be nervous, too.
To alleviate their anxiety and set yourself apart from your competition, why not create a video that shows prospective clients what it will be like when they first come to your law office? Start from the outside of the building—show them where to park, what the front of your building looks like, and which door they should enter through. Introduce them to the front-desk receptionist who will be greeting them, and show them your waiting area and where they can grab a cup of water or coffee while they wait to see you. After that, introduce them to any attorneys or staff members who they may encounter along the way, and walk them through what will happen in their initial consultation. It seems very basic to you because you do it every day, but it can really help a new client feel more relaxed and comfortable.
The best part? You can hire Gearshift for your on-location video production, and we will handle filming and editing your piece. Just tell us what you want to capture on camera, and we will take care of everything else.
If you are interested in making effective lawyer videos for your law office in Virginia or Washington D.C., contact Gearshift today at 703.962.1270.