Company Culture on Record

Client Name: 540.co
Type of Project: Video Production and Editing
Project Goal: Corporate Highlight Reel
Tools Used: Sony 4ks and Adobe Premiere
Crew: Jim Folliard
Date of project: Winter 2018
Location: Northern Virginia
Price Range: $5,000 - $10,000
Results: Improved Online Conversion

For the Culture

Company culture is more than just a buzz word. Its a way of describing what your company is all about to the public. It differentiates your company from the millions of other faceless corporations in your field, whatever it may be. But culture is a hard thing to telegraph to your consumers. It takes more than a newsletter or some social media posts. At Gearshift, we've found the best way to communicate corporate culture to clients is to use video. 540.co did just that, and we think the results are stunning (if we do say so ourselves.)

Company Values

Company culture comes from the top. As you can see in the video, having a CEO willing to put in hard work to find solutions to problems goes a long way towards the success of the company. Its traits like these that consumers respond to. But how do you let the public know how hard working your CEO is? With video of course. And more than that, they can show how innovative, agile, and forward thinking your company is. All these traits are commonly attributed to the most successful companies in America. Make your company stand out by showing how you embody these values.

Quick and Easy Shoots

We have hundreds of hours of experience producing these videos. So much so that we are experts at bringing our cameras to a location and getting the shots we need as quickly and efficiently as possible so it does not disrupt your daily workflow. With a few key interviews lasting about fifteen minutes at most apiece, and the rest of the day to collect b roll, we can produce a video as high in quality as 540.co now uses to market their company.

Videos of all Shapes

We've been producing video for more than twenty years. We have experience with just about every type of video you could imagine. This video is a good example of our skills producing corporate highlights, but don't be afraid to reach out to see what we can do for you if you need an event highlight reel, a social media video series, a music video, a conference, or anything really. In fact, if you need more convincing browse through our portfolio section, or some of our other case studies. And when you're ready, contact us!