A Short Series is Just as Effective

Client Name: Mattress Warehouse
Type of Project: Video Production and Editing
Project Goal: Television Commercial
Tools Used: Sony 4ks and Adobe Premiere
Crew: Jim Folliard
Date of project: February 2021
Location: Northern Virginia
Price Range: $2,000 - $3,000
Results: Increased Sales

Keep it Short

Investing in ad campaigns can be expensive, especially if you have a lot of complicated ideas you want to turn into marketing projects. But there is something to be said for using assets effectively to produce several small ads that can be deployed across different time slots. That's just what Mattress Warehouse did to keep their brand on television without breaking the bank for expensive shoots during quarantine.

Easy Production

These ads were so simple in design and concept, they could be turned around quickly and for very low cost, making them incredibly effective. All it took to produce was some beauty shots, some stock assets, a voice over, and a little bit of care and attention from a professional editor and Mattress Warehouse could start buying ad time! Completing marketing projects has never been so easy and cost-effective.

The Gearshift Experience

Gearshift has dozens of projects just like this one under its belt. If you need to advertise, no matter what your budget is from the biggest upscale production to quick, simple concepts like these, we can help. And if you don't want to take our word for it, check our Video Projects page to see some more examples of our work, or go to our testimonial page to hear from other satisfied customers.

And when you're ready to talk, go to our contact page to reach out. We'd love to hear from you.