The Pinnacle of Ad Time Slots

Client Name: Michael and Son
Type of Project: Video Production and Editing
Project Goal: Super Bowl Commercial
Tools Used: Sony 4ks and Adobe Premiere
Crew: Jim Folliard, Don Napoleon, Sam von Brand
Date of project: Winter 2016-2021
Location: Northern Virginia
Price Range: $5,000 - $10,000
Results: Increased Lead Generation

The Big Game

For fifty-five Super Bowls now the commercials are almost as much of a ratings draw as the halftime show, or even the game itself. With the Super Bowl being such an event in American life its not hard to see why its such a great opportunity for businesses to advertise their services with many resources being spent on making some of the most interesting, humorous, engaging commercials of the year. We've been thrilled to produce several of these ads ourselves over the years.

Simple Concepts

The popular idea about Super Bowl commercials these days is that they need to be designed to go viral. One of the easiest ways to create concepts for viral ads is to reference current events in pop culture as the examples below from previous years do. These were produced in previous years and reference the Netflix film Birdbox, and the referee controversy in the NFC championship game from 2018. Once you have identified what you want to parody, the concept writes itself.

Go Big For the Big Game

We have years of experience producing ads for Super Bowl timeslots. We know how important of an investment it is for your business, and we're happy to provide full support for your vision. If you still need more convincing, check out the Mike Tyson case study we published from a few years ago, featuring another Super Bowl project we produced, or this Super Bowl ad we produced featuring an Obama impersonator. Of course, we provide the same level of service year round, and we're happy to help you grow your business no matter what time of year. Just go ahead and click that contact button.